Business Strategy

The Power of Starting Small

We like to hear about companies selling for billions, or the star athlete winning Olympic gold.

However, many times we forget that great accomplishments start small and build momentum. Take Apple for example, the multi-billion-dollar company was at first just a small idea that was executed extremely well and consistently.  Or, consider the athlete who starts as a novice, then commits to years of practice just to compete on the world stage. If you’re starting a business or any new project, apply these points to your new endeavor.  These tips gave me a framework to get my business off the ground, and are still serving me well as I scale my business.

What To Consider When You Start Small

  • Taking Action Is What Counts – Why is the Nike slogan “Just Do It” so popular? Because when you act, you gain momentum and start seeing new opportunities. Even if it takes 5 minutes during your day – that’s fine as long as you take action.  It’s easier to accelerate from 60 to 120 mph than from 0 to 60 mph because momentum’s already on your side.  Additionally, as you progress, you can scale and revamp the actions you’re taking to further accelerate progress.
  • Do Less Than You Think You Can Handle – Whether it’s working on your business, or starting an exercise routine, aim for about 80% of what you know you can do when you start. That way you’ll be itching to push yourself further next time, and prevent burn out from overdoing it in the first round.
  • Be Consistent – If you have enough consistent single-base runs throughout the game, it doesn’t really matter if you had a glorious home-run or not. You will still win the game. Consistency is more important than innate ability or how hard you work. It can take 21 to 30 days to form a habit. Personally, I find that after doing something daily for 3 weeks, I stop paying attention to it because it’s become part of my routine.
  • Get Support From Others – Sharing your goals with people you know gives you a boost of confidence that can help you stay on track relative to your goals.  Ask them to keep you accountable for achieving your goals.

Do you have stories where you started small and then eventually accomplished something “huge”? Or, maybe you have stories of going big right away and succeeding beyond (your wildest?) expectations. Feel free to share them with us in the comment section below.

Maciej

About the Author


This article was contributed by Maciej Godlewski, the CEO and Founder of Fired Up Digital, a digital marketing firm in New York City. Maciej writes on entrepreneurship and career issues facing the digital workers of tomorrow.

About the Author

This article was contributed by Maciej Godlewski, the CEO and Founder of Fired Up Digital, a digital marketing firm in New York City. Maciej writes on entrepreneurship and career issues facing the digital workers of tomorrow.