About the Author

Suman Sridhar has over a decade of experience creating business content. She's worked for large brands like Experian and Pegasystems as well as smaller organizations. She has an MBA from Boston College.

Personal branding for professionals

The 6 Core Elements You Need to Define for Your Personal Brand

Branding yourself professionally needs to go beyond clever social media descriptions. You need to apply the same thoughtful and strategic approach that you’d take for a marketing or business plan to your own brand to make it magnetic and memorable. While your personal brand should be a holistic representation of your interests, values, and skills, … Continued