Early in the twenty-first century, a quiet revolution occurred. For the first time, the major developed economies began to invest more in intangible assets, like design, branding, R&D, or software.
For all sorts of businesses, the ability to deploy assets that one can neither see nor touch is increasingly the main source of long-term success. But what does the intangible future look like?
We invite you to view a live master class led by Professor Jonathan Haskel, as he outlines the key elements for how managers, investors, and policymakers can exploit the characteristics of an intangible age to grow their businesses, portfolios, and economies.
Jonathan Haskel is a Professor of Economics at Imperial College Business School in London and an external member of the Monetary Policy Committee (MPC) of the Bank of England. He is a Non-Executive Director of the UK Statistics Authority and has expertise in productivity growth, and particularly intangible assets.
He was a Member, Reporting Panel of the Competition Commission (now the Competition and Markets Authority), on market inquiries into Mobile Phones, Home Credit and Airports, and the EMAP/ABI merger between 2001-2010.