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Analyst Relations Director

Milpitas, CA, USA | Leading Technology Company

  • Industry:
    Computer and Network Security
  • Position Type:
  • Functions:
    Business Development
    General Management
    Marketing
  • Experience:
    10-12 years
Job Description:
163 people have viewed this job

We are looking for an exceptional individual to lead our analyst relations program. Reporting to the vice president of global communications, this director level position will play a key role in managing and growing relationships within the industry analyst community on behalf of FireEye.

An ideal candidate will have experience running analyst relations at a security or enterprise software company. This role requires a strong leader to manage relationships with key analysts and senior leaders at the company to develop a constructive, consultative relationship between FireEye and the analyst community.

This individual excels at the fundamentals: bringing established relationships with leading industry analyst firms, and a proven track record of managing analyst relationships, strategic planning and execution of briefings, analyst tours and strategy days, and growing coverage and favorable product evaluations performed by analyst firms.

At FireEye innovation is at the heart of everything we do – including analyst relations. We excel at the fundamentals and push to constantly rethink how we run programs, engage with analyst and keep this key audience informed. If you want to push the definition of an analyst relations position, become a strategic advisor to the business and find new ways to engage this key audience, we want to hear from you.

Responsibilities:

Manage and grow analyst relations program to influence key industry analysts in areas related to security

Manage executive participation in analyst interactions and build and improve the bench of spokespeople across the organization

Work with teams such as PR, product marketing, product management and vertical marketing to leverage industry analysts across both inbound and outbound activities

Oversee and manage all ongoing contracts with industry analyst firms

Provide sales with silver bullet information extracted from analyst coverage reports

Participate with other senior management to establish strategic plans and objectives surrounding outreach to industry analysts

Interact with and support the business, solution management, field marketing, solution/partner marketing, field sales, other comms functions, globally and with specific regions as needed

Drive the execution of proactive product inbound/outbound communications to generate strategic engagement & advice with/from the analyst community

Generate Analyst Relations content, including briefing documents, messaging, competitive positioning, rebuttals and responses to crises and issues

Generate opportunities to utilize analyst knowledge for product launches

Contribute to and review material and content for outward facing communications

Monitor and engage in relevant social media forums

Work collaboratively with regional teams to help adapt content & advise on global strategies so local teams can adapt

Will need to be or become a content expert for a given set of topics

Manage reporting, results analysis and distribution

Combination of agency or consulting and in-house experience strongly preferred

Qualifications

Requirements:

Bachelor’s degree

Experience in communications and analyst relations programs

10+ years of analyst relations management or other relevant experience

Experience working directly with executives, product management and product marketing functions

Knowledge of trends in communications and analyst relations

Ability to be creative, strategic, analytical, and think outside the box to solve problems

Strong project management and time management skills

Interpersonal skills with keen ability to explain complex concepts across the organization and to large audiences

Combination of agency, consulting and in-house experience strongly preferred


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