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Director Campaign Insights

New York City, NY, USA | Leading Media / Entertainment Company

  • Industry:
    Media / Entertainment
  • Position Type:
  • Functions:
    General Management
    Marketing
  • Experience:
    7-10 years
Job Description:
81 people have viewed this job

The Director of Campaign Insights will focus on leading and refining our analytics offerings across cross-channel media, collaborating with internal teams on custom reporting solutions, and serving as the subject matter expert for post-sale measurement and insights. The position will mentor a team of 7+ analysts with the goal of growing the skillsets of each team member while also managing the team’s support framework for the entire digital organization.


Essential Job Functions


Weight %


Accountabilities, Actions and Expected Measurable Results


20%


Understand client post-sale analytics needs and create data requirements for solution creation.


20%


Analyze data, present with compelling data visualizations, and tell a holistic story explaining success.


20%


Manage a team of analysts day-to-day, develop their analytical skills, and support their client’s deliverables.


20%


Work with other internal teams (e.g. BI, Ops, Programmatic) to develop improved and cohesive data solutions.


20%


Collaborate with senior Sales and Client Services staff to build data driven solutions for advertisers.


100%


Minimum Qualifications and Job Requirements | All must be met to be considered.


Education:


Bachelor’s degree or equivalent training and/or experience


Experience:


8+ years of professional experience in an analytics capacity within digital advertising, media, marketing, or ad tech


Specific Knowledge, Skills and Abilities:


Excel, PowerPoint, Doubleclick, Sizmek, Google Analytics, SQL, Tableau, etc.


% Travel Required (Approximate): 5%


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