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Director of Marketing

Philomath, OR, USA | Leading Pharmaceutical / Biotech Company

  • Industry:
    Pharmaceutical / Biotech
  • Position Type:
  • Functions:
    General Management
    Marketing
  • Experience:
    5-7 years
Job Description:
56 people have viewed this job

At Sea-Bird Scientific the Marketing Director plays a critical role on the Commercial leadership team with ownership of all marketing-driven demand generation campaigns including digital, print, and trade-show activities. This position leads a team of highly talented marketing associates to drive long-term commercial success in Sea-Bird Scientific’s core and emerging markets.


In addition to leading highly talented associates, the successful Marketing Director will lead the annual Marketing Planning process and ensure consistent cross-functional execution to growth bridge actions across Marketing and Sales to achieve strategic goals and revenue growth targets. This position is also expected to assume responsibility for cross-functional company and/or cross-Marketing initiatives and meetings.This position reports to the Commercial Vice President.


Essential Functions


Provide leadership, deliver individual work product, and drive cross-functional alignment to deliver company objectives, including but not limited to:


Leadership


Build and develop a highly-engaged, high-performing, growth-oriented organization


Ensure the team is doing the right things (focusing on the critical few) and doing things right (leveraging DBS and best demonstrated practices)


Motivate associates to perform at their highest levels


Lead the development and execution of integrated campaign planning, build customer engagement to ensure that Sea-Bird Scientific is the preferred partner at all stages of a customer’s purchase process, and ultimately delivering increased revenue and share gain


Develop and build organizational capability around demand generation to become a best-in-class outbound marketing organization


Lead cross-organization alignment with the Water Quality Platform Digital Growth Team


Commercial Planning


Own development of annual marketing plans with specific tactics to deliver annual growth objectives, based on input solicited from and aligned with Commercial stakeholdersOwn development and delivery of global campaigns to drive customer awareness, resulting in marketing-qualified-leads (MQL) and sales-qualified-leads (SQL) to achieve growth targets


Own strategy development for the continued growth of the core business, market expansion, new product launches, competitive response, and new channel penetration


Continuous use and leverage of digital lead generation and eCommerce tools


Provide leadership in growth rooms and drive impactful problem solving to ensure marketing plans are executed and adjusted as needed to meet growth objectives


New Product Development and Growth Deliverables


Champions the NPD commercialization process to define demand creation and go-to-market strategies for new products and solutions, raising the standard with each successive product launch.


Own and deliver key NPD-driven documents and deliverables prior to and post product launch


Provide support to the senior team as required for strategic planning efforts


Acquisition: When necessary provide support in diligence activities and integration of acquired companies.


Qualifications


Bachelor’s degree required. MBA or other Marketing advanced degree desired

Demonstrated technical ability desirable including B.S. or B.A. in Physics, Engineering, Oceanography, or Optics. M.S. or Ph.D. in Oceanographic technical discipline highly desirable, or relevant work experience

5+ years relevant experience in marketing, product development, product design, portfolio management, and product commercialization

2+ years relevant experience managing teams desired.Experience with multi-site teams desired

Product delivery and project management experience including milestone development activity management, team/stakeholder collaboration

Experience with marketing, development, or sales of oceanographic, water quality, or precision analytical measurement instrumentation desired

Proven ability to lead a functional team and work cross-functionally with other functional groups and to adapt to new situations

Demonstrated leadership and managerial skills, attracting top talent, developing high performers and holding people accountable for performance

Able to identify and prioritize the tasks necessary to meet long- and short-term objectives and effective time management and multi-tasking abilities to achieve these objectives

Strong organizational and planning or project management skills

In-depth analytical skills in gathering and interpreting data, formulating conclusions, and developing strategies and actionable conclusions based on analysis

Proven ability to work independently and proactively

Entrepreneurial spirit and continuous improvement mindset

Superior interpersonal and communication skills

PHYSICAL REQUIREMENTS & WORKING CONDITIONS

Physical requirements included: bend, sit, stand, kneel, crawl, turn/twist, and reach

Ability to see and hear well (either naturally or with correction) and speak clearly

Coordinate the movement of your eyes, hands or fingers

Frequent computer screen and keyboard use

EMPLOYMENT BENEFIT PROGRAM


Sea-Bird Scientific presently provides employees coverage for:

Medical, dental, vision for employee {coverage available for dependents for shared premium}

401(k) retirement plan

Holiday and vacation compensation

Short Term Disability

Employee Life Insurance (optional)

Flexible Spending Account (optional)

OTHER INFORMATION

Please read all pages of this job description. If you are interested and feel you are both qualified and capable of filling this position, please e-mail your resume to jobs@seabird.com. You may also mail your resume or application to 13431 NE 20th Street, Bellevue, WA 98005. If you do not have a resume, you may fill out an application at the address listed above. Your resume or application is reviewed prior to setting up a personal interview, so please make sure your resume is up to date and includes references.

Sea-Bird Scientific, Inc. is an Equal Opportunity employer and non-smoking facility.

Sea-Bird Scientific is a drug & alcohol free workplace and tests all new hires.

All new hires must successfully pass a criminal background check. 

This job description is a general description of essential job functions. It is not intended as an employment contract nor is it intended to describe all duties someone in this position would perform. All employees of Sea-Bird Scientific are expected to perform tasks as assigned by Sea-Bird Scientific’s supervisory/management personnel regardless of job title or routine job duties.

Website is www.seabird.com


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