Director, Product Marketing - GTM
San Francisco, CA, USA | Dropbox
Industry:Internet / Online Media
Job Description:62 people have viewed this job
As Director, Product Marketing for Go To Market, you will lead a talented team of Product Marketing Managers in building compelling sales narratives, developing amazing sales and marketing tools, and performing compelling sales enablement that helps our sales teams generate high-quality pipeline.
Build. You’ll have the opportunity to build the vision, focus, and future for this team, from the ground up. We’re focusing on growing our enterprise business and are investing in the marketing team that supports our sales teams.
Define. You’ll help define a customer segmentation so we can answer the question “who am I selling to?”. You’ll guide the team to deeply understand our customers, industry, and verticals. Your team will understand our customer’s challenges and define a point of view for how to address them.
Design. You’ll design impactful enablement programs to help our sales teams communicate the value of Dropbox and become proficient in telling the Dropbox story—to the right audience. You’ll work with your team to define, propose, and determine the sales plays, pitch decks, and more to enable success.
Partner with Sales Strategy and determine the customer segments to focus on to drive revenue
Build compelling and customer-centric narratives for our sales teams to use when engaging with customers of various sizes, including industry and vertical specific narratives
Build innovative sales tools and marketing assets, including pitch decks, discovery questions, data sheets, and ebooks to help our sales and demand generation teams clearly communicate our message
Work with our stakeholder partners to develop informative customer case studies which communicate the value proposition of Dropbox
Perform impactful sales enablement for our sales teams across Business Development, Account Executives, and Sales Engineers
Drive clear alignment across stakeholder partners including Sales, Productivity, Customer Success, Demand Generation, and more
Serve as a strong product advocate for both internal teams and the external market, across events and analyst relations
Provide leadership and direction to the Product Marketing team including mentoring, coaching, and career development
Make sure you and the team are having fun and learning a ton!
10+ years leadership experience, with 6+ years working closely with sales
Strong marketing competencies across strategic planning, content creation, sales enablement, and performance reporting
Excellent cross-functional collaboration abilities, ability to lead with influence
Experience partnering with Sales, Productivity, Customer Success, and Marketing Operations teams
Excellent communication skills (written, verbal, visual), both for internal audiences and customer-facing messaging
Strong analytical skills, with demonstrated capabilities interpreting data and qualitative research and distilling into actionable key takeaways
Experience leading high performing teams
Bonus if you have an MBA, but it’s not required
Benefits and Perks
100% company paid individual medical, dental, & vision insurance coverage
401k + company match
Market competitive total compensation package
Free Dropbox space for your friends and family
Generous vacation policy
10 company paid holidays
Volunteer time off
Company sponsored tech talks (technology and other relevant professional topics)