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Director / Senior Director

Brisbane, CA, USA | Myovant Sciences Ltd.

  • Industry:
    Pharmaceutical / Biotech
  • Position Type:
  • Functions:
    General Management
    Marketing
  • Experience:
    3-5 years
Job Description:
70 people have viewed this job

The Associate Director, HCP Marketing (Key Customer Team) - Prostate Cancer (PC) will act as a key member of the HCP marketing team at Myovant Sciences, leading key customer activities as we plan to launch Relugolx for PC in 2021. The role will be responsible for establishing and developing strategic relationships with important HCP stakeholders across the prostate cancer market, leading the development and implementation of PC peer-to-peer educational programs, and leading the planning and implementation of HCP advisory board meetings. The role will collaborate closely with the broader Brand Marketing team, Market Access, Commercial Operations, Business Analytics, Medical Affairs, Legal and Regulatory.


Essential Duties and Responsibilities


Lead HCP Key Customer Marketing as we prepare for the launch of Relugolix in Prostate Cancer

Develop strategic prioritization of Key Opinion Leaders (KOLs) including MDs, nurses, administrators, and pharmacists to engage; determine whether KOLs would be best suited to participate in our speaker bureau, advisory board meetings, or other engagements

Establish strong relationships with KOLs across all identified customer segments

Identify and train HCP promotional speakers with the appropriate skill sets to deliver peer-to-peer educational material through the PC HCP speakers bureau; oversee bureau to help build Relugolix advocacy following FDA approval

Collaborate with the broader Brand Marketing team to prioritize, develop, and implement customized messaging and education tactics to support peer-to-peer education

Conduct advisory board meetings across key PC HCP audiences to help Myovant obtain feedback to optimize the Relugolix customer experience

Work with commercial operations to highlight needed market research or data purchases to enhance our understanding of key customer needs

Demonstrate a comprehensive understanding of the PC disease state, competitive landscape, and therapeutic benefits of Relugolix

Develop and manage budgets associated with key customer activities

Establish strong relationships with key internal functions including sales, market access, commercial operations, medical affairs, legal and regulatory

In partnership with Business Analytics, build and execute measurement plan to track results over time and measure return on investment, where feasible.

Ensure that all marketing activities are in compliance with regulatory and legal requirements.



 Core Competencies, Knowledge, and Skill Requirements


Experience developing and executing HCP key customer strategies

Track record of building robust relationships with KOLs

Demonstrate partnership with PRC/MLR to ensure compliance of delivered tactics

Proven ability to deliver on projected results across all HCP key customer engagement channels

High analytical capability with history of effectively directing and leveraging market research and developing, tracking, and acting on performance metrics and market insights

Demonstrated understanding of pharmaceutical regulatory requirements and impact on development of marketing materials is required

History of effectively partnering with agencies to realize the best of their abilities

A fierce and motivating competitive spirit and demonstrated track record of outmaneuvering and winning against the competition in manner that is aligned with Myovant values and rules of compliance.

Strong track record of project and process management skills, along with the ability to work on multiple tasks, and to effectively prioritize

Excellent interpersonal, oral and written communication skills, confident executive presence, and ability to communicate with and influence senior leaders.



REQUIREMENTS


Education

BA or BS, MBA preferred


Experience


Minimum of 4 years of experience in HCP marketing, with a focus on key customer engagement, and 6 years total across key commercial functions such as commercial operations, market research/analytics, sales, or sales training.

Advertising agency experience a plus.


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