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Manager, Business Development (Strategic Alliances)

Los Angeles, CA, USA | PlayStation

  • Industry:
    Media / Entertainment
  • Position Type:
  • Functions:
    Business Development
  • Experience:
    3-5 years
Job Description:
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Identify new sources of revenue and services opportunities related to premium app partners on the PlayStation network

Work closely and collaboratively with internal marketing teams, research, product marketing, project management, engineering, product planning and legal to coordinate and execute premium app partners’ programs/opportunities

Evaluate potential business partners to accelerate the expansion of digital media businesses as well as enhance overall consumer value propositions

Coordinate internal and external resources in support of new products in the pipeline

Manage relationships with key media and technology partners

Craft business terms and take leadership role in deal negotiations

Define business models for new product opportunities and develop business case and implementation plans

Develop robust financial models for deal analysis to determine structure, support proposals, and influence negotiations for launching new services

Identify and research emerging market trends, develop strategic frameworks and create supporting analyses to prioritize company resources

Present business proposals and updates to stakeholders up to the Executive level

Develop and report on KPI’s relative to the Business Development activities

Develop and improve relationships with key app partners

Schedule and drive quarterly reviews with premium app partners for various revenue generating and marketing engagements

Identify strategic marketing opportunities with premium app partners. In conjunction with product planning and project management, lead outreach with app. partners/developers

Identify and develop partner roadmap, opportunities from concept/ideation into robust business cases to deliver industry leading curated app content for PlayStation gamers

Research and analyze industry/market trends, new business opportunities using various research sources and forecast methodologies.


BA / Graduate degree a plus (MBA or JD)

4+ years of experience overall

Superior relationship skills, including the ability to work with international teams

Experience in digital media, Internet, technology or gaming industries preferred

Knowledge of digital entertainment, including distribution models, platforms and types of content

Excellent quantitative and analytical skills, including data analysis and financial modeling

Prior experience within digital media, technology, gaming, consulting or investment banking is a plus

Outstanding written and verbal communication skills, including the ability to author and deliver presentations

Strong computer skills, including expertise in Microsoft Word, Excel and PowerPoint

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