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Product Marketing Manager, Catalog

London, United Kingdom | Facebook

  • Industry:
    Internet / Online Media
  • Position Type:
    Full-Time
  • Functions:
    Marketing
  • Experience:
    10-12 years
Job Description:
58 people have viewed this job

Meta seeks an experienced Product Marketing Manager who is passionate about e-commerce, mobile advertising, technology, and innovation to join our Business Product Marketing team, focused on Meta’s inventory management products for businesses. In this role, you will identify key market requirements/opportunities and establish world-class go-to-market strategies that unlock those opportunities. Meta's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Meta are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started. The ideal candidate must demonstrate a passion and vision for mobile commerce, exhibit excellent problem solving, analytical, communication, and product positioning skills, thrive in ambiguous environments, and drive impact across teams. You will work most closely with product and engineering teams along with cross-functional partners like sales leadership, marketing, and partnership teams. You will have three main focus areas: - Partner closely with product and engineering leads to drive strategic direction, product development and adoption across our commerce data infrastructure products - Lead the growth strategy for these products and establish world-class go-to-market strategies, partnering with other product teams within the org - Identify long term market opportunities to unlock new commerce products focused on leveraging Facebook and Instagram’s core capabilities


Product Marketing Manager, Catalog Responsibilities



  • Lead market assessment to identify new product opportunities and represent voice of the market by conducting industry research, including deep quantitative, qualitative and competitive analysis

  • Aggregate, distill and prioritize product feedback from multiple sales and partnership channels

  • Collaborate with product management and engineering, bringing an understanding of business needs and outline the requirements of the market to inform the product roadmap

  • Drive comprehensive go-to-market strategy and plan to support product launches and scaled adoption

  • Test and launch new products in market and lead comprehensive, cross-functional activities including betas, positioning, policy, product documentation, and sales collateral

  • Lead cross-functional teams (e.g. PR, product and engineering stakeholders, channel marketing) to deliver products to the market

  • Represent BPM and the voice of the market in product leadership forums


Minimum Qualifications



  • BA/BS degree

  • 10+ years experience in software or internet technology, e-commerce platforms, product management, strategy consulting or investment banking

  • Knowledge of mobile advertising and/or ecommerce

  • Data-driven with strong quantitative and analytical ability, excellent written and oral communication skills

  • Demonstrable experience working in a cross-functional capacity within a dynamic, changing environment


Preferred Qualifications



  • MBA or equivalent advanced degree

  • Experience at leadership level with e-commerce businesses, marketplaces or digital advertising platforms

  • Experience launching or scaling business requirements with international teams/agencies or launching products in-market for retail businesses


About Meta


Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.


Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. 


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