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Real Estate Internet Leads Director

South Easton, MA, USA | NRT

  • Industry:
    Real Estate
  • Position Type:
  • Functions:
    Real Estate
  • Experience:
    3-5 years
Job Description:
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We are seeking an iLeads Director who will play a key role in the coaching and development of Coldwell Banker real estate agents associated with NRT Internet Lead Generation.Coldwell Banker NRT is responsible for establishing business opportunities for independent sales associates affiliated with an NRT LLC real estate company. The iLeads Director will take part in the allocation and management of several iLead sources, as well as educate agents on various CRM platforms.


Coaching; Conversion and Support of referral lead management; Strategic Accountability

Service Performance:

Coach and develop real estate agents who are associated with CB Internet Lead Generation to improve their iLead conversion.

Effectively educate agents on specific use of proprietary CRM and referral assignment technology.

Work closely with the Director of iLeads, Local Operating Company Senior Leadership and Referral Service Operations Director to establish and execute strategies to successful achievement of business goals and key metrics for CB Internet Lead Generation.

Work with the Director of iLeads and Referral Service Operations Managers to plan and implement agent education.

Effectively manage the lead and referral allocation from various lead sources provided by CB Internet Lead Generation.

Act as the primary advocate for ZAP and demonstrate how to leverage these resources to drive success. Ensure that agents volunteering to participate with iLeads, meet the engagement standards in all aspects of the program including education, customer service and technology adoption.

Communicate with office managers and associates to promote and achieve performance metrics by source within iLeads and maximize the affiliation of real estate agents to NRT Coldwell Banker.

Communicate with Branch Managers and Associates to promote and achieve performance metrics by source within iLeads.

Represent the iLeads team, and the company at local branch and regional office meetings.

Oversee world-class execution of agent recognition events and adoption of CB Internet Lead Generation uniform national recognition standards. Ensure adequate agent communication and support, interaction and coaching to maximize agent retention.

Minimum Qualifications/Experience

2+ years of brokerage management, assistant management or past leadership training.

Proven experience with effective referral opportunity conversion.

Excellent communication skills with emphasis on effective use of virtual channels

with the ability to virtually coach, develop and manage agents remotely.

Excellent platform and classroom style public speaking experience required.

Ability to work well under pressure in a fast-paced, high volume environment.

Proven ability to present concepts, data analysis and project plans and execute accordingly.

Preferred Qualifications/Experience

Current local real estate license required or willingness to obtain within first 6 months of employment.

Travel requirements may include:

Local and Regional travel as needed dependent coverage area and branch office meetings

Education and training summits for CB Referral Services

Overnight travel: 0 – 10%

Minimum Education:College degree preferred

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