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Senior Manager/VP, Search Traffic

N/A, Singapore | Lazada

  • Industry:
    Internet / Online Media
  • Position Type:
  • Functions:
    Business Development
  • Experience:
    7-10 years
Job Description:
57 people have viewed this job

As VP Traffic Search, the incumbent will be responsible to define and support the search strategy and execute end-to-end operations of current traffic search tools and for the roll out of new tools and projects aiming to improve Lazada SG search relevancy and findability to drive customers’ decision and ultimately conversions.


• Project management, Identifying faster and more efficient ways of working for the business to save on time and operations for search optimization

• Work constantly with the tech team and search team to propose solutions to grow the business

• Leverage search tools by coordinating Commercial and product operations teams and monitor the performance.

• Work constantly with the tech team and search team to propose solutions to grow the business

• Create processes and define KPIs to handover search tools execution to outsourced agents and monitor their performance

• Spearhead development of and implement self-service reporting practice on Business Operations team.

• Define and coordinate work steps, work processes and tasks with the respective project team. Review, discuss and approve work results. Ensuring information flow and motivation

• Create and conduct training for various areas of the business

• Establish continuous improvement in the organization with regard to the projects carried out.

The role will report to the Head of Traffic

Job Requirements

• Bachelor’s degree in Business, Marketing or related field of study

• At least 8 years of work experience, ideally in eCommerce or high-growth industries

• Hands-on experience working with multiple teams and stakeholders

• Detailed-oriented and good communication skills with willingness to learn in a fast-moving environment

• Strong analytical skills and proven ability of data-driven decision-making

• Analytical mind & strong attention to detail

• Willingness to work in a fast-paced environment

• Ability to work both independently and within a team

• Proficiency in MS Office (especially Excel & PowerPoint)

• Experience in e-commerce preferred

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