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Senior Product Marketing Manager

Mountain View, CA, USA | Confluent

  • Industry:
    Computer Software / Computer Games
  • Position Type:
  • Functions:
    Marketing
  • Experience:
    3-5 years
Job Description:
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To be a successful candidate you will have a proven track record in Product Marketing for high-tech companies, with demonstrated ability to link technology to business value. You should have exceptional leadership skills to drive execution of cross-functional efforts, an ability to understand market drivers, target audiences, and competitive landscape. You also should have excellent communication skills, capable of writing and presenting about the product, both to internal and external audiences, in a way that influences the desired behavior.


Responsibilities:


Conduct market research to understand market drivers, target audiences and competitive landscape

Craft the messaging and positioning to convey the value of Confluent Platform

Create compelling, high-quality content for internal and external stakeholders

Define the content strategy to ensure comprehensive and updated marketing

Drive product launches, ensuring that Marketing and Sales are enabled 

Work closely with the Marketing team to permeate product messaging across web and other customer facing communication vehicles

Support funnel growth activities, such as blog posts, press releases, SEO, campaigns, and technology events

Present to Sales and customers at both internal and external events

Interact with customers to gain insights and help perfect your own strategy

Benchmark and assess the impact of your work against key business metrics


What We're Looking For:


3-5+ years of experience in B2B technology product marketing roles

MBA or equivalent experience (e.g., management consulting) required; Computer science / engineering / technical undergrad degree highly preferred

Understanding of cloud markets, open source technologies, and subscription business models preferred

Demonstrated track record developing messaging and positioning

Ability to understand the dynamics between technology and business value

Self-motivated individual with a drive to results in fast-paced environments

Ability to lead cross-functional teams

Team player who thrives on cross-functional team wins


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