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Systems & Monetization Design Director

Austin, TX, USA | Electronic Arts

  • Industry:
    Media / Entertainment
  • Position Type:
  • Functions:
    General Management
    IT / Information Technology
  • Experience:
    7-10 years
Job Description:
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The Systems & Monetization Design Director is an experienced and proven leader that thrives on designing experiences that achieve the target outcome. You relentlessly refine the systems and features, optimizing an experience that will attract and retain millions of players. You generate models of complex systems that can be clearly understood and built, while also being intuitive and enjoyable for players.

BioWare is looking for a Systems & Monetization Design Director to lead experiences that combine the best of a continuously updated live game and BioWare’s immersive RPG experiences.

Key Responsibilities

Collaborate with the project leadership to design a retention, acquisition, engagement, and monetization strategy that achieves the target KPIs and balances the creative, business and player-first execution

Create the specs, define the requirements, and set the bar for excellence for the retention and monetization features and experiences

Work across disciplines and teams to build the structure and processes that enable the creation and operation of successful live services

Define best practices for the discipline, from how to design a game from the ground up to optimizing the day to day live service -- to retain, acquire, engage, and monetize

Partner with analytics to define the metrics and reporting that will generate actionable insights to inform design decisions and drive KPIs, monitor daily, and provide recommendations

Serve as a coach and mentor resource, assisting in the resolution of complex problems, growing skills and knowledge

Set up successful collaborations across internal EA studios as well as with external partners


8+ years of experience as a senior game designer and at least 5 years in a senior to director level role

Thorough understanding of how to design and optimize the systems, features, and experiences that drive retention, acquisition, engagement, and monetization

Proven ability to conceptualize, create and implement game concepts using various tools, technology and visual language

Clearly understand creative processes; how to communicate product vision and how to align creative vision with an intended market

Excellent creative, analytical and organizational skills with proven ability to write, communicate and maintain detailed design documentation throughout project life cycle

Demonstrative proof of an open-mined, progressive thinker who is flexible, energetic and driven with the ability to overcome obstacles and challenges with working solutions.

A deep understanding of market trends, business models and customer preferences across all genres, platforms, territories and demographics


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