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VP, Account Group Supervisor

New York, NY, USA | DDB Health

  • Industry:
    Advertising/PR/Marketing/Events
  • Position Type:
    Full-Time
  • Functions:
    Business Development
  • Experience:
    10-12 years
Job Description:
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RESPONSIBILITIES

Manage brand strategy and ensure tactical implementation relating to brand strategy

Provide short- and long-term direction for brand

Create new business along brand lines

Provide strategic direction and approvals at significant steps in the advertising creative process

Provide strategic perspective on tactical POA recommendations and pieces prior to client submission

Interact with all members of the agency brand team to ensure accuracy of information exchange and smooth flow of brand work

Identify strengths and weaknesses of the account and make recommendations for change

Generate actionable brand insights and present recommendations to clients

Strong grasp of innovative trends in healthcare and ability to interpret data, leveraging brand knowledge for client insight generation

Flawless management of account finances, including forecast and income generation and reporting to Senior Leadership at Agency

Build strong relationships with client team

Work with Director of Client Services and Creative Directors to ensure that account is staffed appropriately to meet client needs, including provision of rationale for deviation in staff requirements and supporting information 

Identify new business opportunities and participate and present in agency new business initiatives as requested

Partner with creative and medical teams to regularly and proactively identify brand opportunities

Advocate for full team participation in field research, meetings and conferences as brand need demands

Serve as brand steward as it relates to strategy for all marketing segments, including professional, PR, medical education, DTC, global markets

Provide client with new, and unexplored opportunities for the brand, leveraging network resources such as disease awareness/PR programs, DTC, DTP, market access and global Omnicom network hub pull through

Ensure that account team is trained appropriately with respect to writing contact reports, creative work plans, and strategic points of view, agency process, and brand market knowledge

Ability to manage multiple-agency collaborations both in and outside the network

Ability to lead scope of work and staffing negotiations

Maintain a strong market knowledge of existing competition and pipeline products in brand category

Organizationel core values of Courage, Curiosity, Generosity, and Grit

QUALIFICATIONS AND EXPERIENCE

10+ years pharma or healthcare advertising; HCP experience necessary

Global brand experience a plus

Launch experience

Strong communication/presentation skills

Strong conceptual skills

Significant background in pharmaceutical advertising Account Services

Ability to Companyft presentations (new business, creative, tactical, strategy, selling)

Ability to build and lead a team

Strong mentoring and coaching skills

Entrepreneurial skill at building business for agency

Management and/or work in brand management

Proficient in Keynote, PowerPoint, Excel and Word


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