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VP, Insights

New York, NY, USA | Leading Media / Entertainment Company

  • Industry:
    Media / Entertainment
  • Position Type:
    Full-Time
  • Functions:
    Marketing
  • Experience:
    5-7 years
Job Description:
70 people have viewed this job

Our Analytics, Research & Insights Practice creates products and analysis that fuel strategy, planning and ROI. As a key contributing member of the VM1 Insights team, you will utilize your analytical skills and business acumen to leverage data to inform strategies, optimize advertising campaigns and contextualize business performance. 


The Essentials


Innovative, inquisitive problem-solver with an entrepreneurial spirit

Passionate about data, strategy,media, e-commerce and tech

People leadership skills to partner with key stakeholders both internal & external

Storyteller who contextualizes business performance

Communicate complex data concepts using data visualization

Experience creating data-driven environment through education and product development

Top notch project management skills


Client Responsibilities


Define, prioritize and execute various Insights projects while helping to create a data-driven culture 

Develop client relationships by communicating business insights stemming from advanced analysis

Qualifications

Experience with enterprise-level data analytics, digital media advertising or tech/finance

Advanced proactive project management capabilities that drive results from inception to execution

Strategic thinker who can partner with key stakeholders

Comfortable taking lead using data to drive the business

Experience with data visualization - develop presentations and formal recommendations to senior leadership

Monitor industry trends, marketplace shifts and competitive behavior

Work in lockstep across the agency to use data as the thread that ties together Strategy, Investment & Analytics

Mastery of Excel and PowerPoint skills (structure, build and present)

Outstanding communications and interpersonal skills

Understanding of advanced analytics and forecasting methodologies – bonus


Experience:


6+ years of experience in media/tech using data and information to drive business and facilitate innovation

Experience with business intelligence platforms such as Tableau/Power BI/DOMO a plus


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