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VP, International Sales & Marketing

Billerica, MA, USA | ConforMIS, Inc.

  • Industry:
    Medical Devices
  • Position Type:
  • Functions:
    General Management
    Marketing
    Sales
  • Experience:
    15-20 years
Job Description:
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The Vice President, International Sales & Marketing will be responsible for developing the company’s international business development strategy for Conformis patient specific implants and instrumentation.


Essential Duties and Responsibilities:


Develop Global Market Entrance Strategy, identify priority of entry based on positive market factors

Develop and execute market entrance activity related to the Global Strategy

Develop and implement sales strategies and budgets for the International Market

Meet or exceed all established international sales goals

Develop and maintain customer relationships; educate Physicians and office/hospital/surgery staff on Conformis projects

Build the market for Conformis products through the development of public awareness; build and maintain close relationships with KOLs, Private Clinics, and Physicians

Investigate sales and distribution channel options and subsequently develop a distribution network through the build out and development of relationships with existing and potential clients

Carry out product launches and provide sound recommendations on local product portfolios

Achieve both short term and long term business goals and sales objectives

Identify trends and opportunities in the market and assure optimal sales penetration

Partner with the Conformis Marketing team to define the company’s marketing strategy and drive execution of the marketing strategy through tactics and programs that support both the adoption and revenue growth of Conformis product lines

Successfully pass and keep current on Conformis products, surgical techniques, and other required training

Participate in Surgeon Visit Programs as required by the company

Manage, train, and supervise sales team when needed, motivating employees in order to maximize the efficiency of the sales force and utilize their abilities as well as ensure their growth

Continually provide vision and clarity to drive commitment with collaborative behaviors required as a member of a cohesive senior management team to manage and grow the company

Other responsibilities as assigned.


Qualifications:


A Bachelor’s Degree in Marketing, Biology, Biomedical Engineering or other applicable field. MBA preferred.

15+ years in international sales, preferably in both European and Asian markets, within the orthopedics medical device industry with specific expertise in joint replacement products

Comfortable driving multiple initiatives at a rapid pace, and making thoughtful recommendations with available data.

Active, effective communicator who drives a company vision/mission to align teams, critical resources, management, and stakeholders.

5-10 years of previous experience in a management role.


Skills, Abilities, Competencies Required:


Established contacts and relationships with potential customers and channel partners

Outstanding consultative selling abilities and excellent interpersonal skills with executive level customers and partners

Able to monitor the work of direct reports to ensure quality, accuracy, and thoroughness.

Excellent written and verbal communication skills; able to communicate effectively and appropriately with internal and external stakeholders.

Willingness to make decisions; build commitment for decisions and overcome resistance from others.

Able to work independently as well as part of a team; demonstrated experience building a strong team environment.

Demonstrated original thinking and able to generate creative solutions; identify and resolve problems in a timely manner.

Able to excel in a high-pressure, fast-paced, and ever-changing environment; adapt to frequent changes, delays, or unexpected events while meeting objectives, budgets, and timelines.

Ability to travel up to 50%, both domestically and internationally as needed


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