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VP, Sales - MidWest

Chicago, IL, USA | GumGum

  • Industry:
    Internet / Online Media
  • Position Type:
  • Functions:
    General Management
  • Experience:
    10-12 years
Job Description:
62 people have viewed this job

The VP, Sales - MidWest is a managing seller responsible for prospecting and closing sales in GumGum’s Market Leading Contextual Advertising platform. Reporting to the Chief Growth Officer (CGO), this role is responsible for leading and developing a sales team as well as developing key relationships in the MidWest region to drive real value for our clients through GumGum products. 

VP, Sales have a deep knowledge of the online media landscape, the advertising community and have 10+ years of proven media sales experience.The VP, Sales is a self motivatedleader who can work with internal teams and are committed to achieving and exceeding sales goals while growing GumGum’s products in their allocated region.

****Please note we are working from home until September 2021


Drive Revenue for MidWest - Responsible for a book of business and driving revenue and new business in our MidWest region of at least 5M+ annually. This role is responsible for partnering with MidWest Agencies to grow business across a variety of accounts in multiple verticals:

Drive Sales from Marketing Channels - Identify and qualify opportunities from marketing driven leads

Sales Prospecting and Hunting - Expectation to generate a high volume of sales related activity including cold calling, presentations, RFP’s, and out of the box sales solutions

Upsell current clients in current and new products - Provide market insight into the in-image and in-video display vertical and generate sales specifically from key brands and agencies. Support the roll out of Verity in 2020 and provide market insights from clients

Activate and build strong relationships in key categories: Auto, CPG, Entertainment, Retail and Fashion/Beauty

Relationship Development - Cultivate relationships with brands, agency contacts and clients to gain deep insight into their business and ultimately provide GumGum solutions for their marketing and advertising goals. 

Talent Management - 

Oversee a team of sellers at various levels; building a highly inclusive culture ensuring team members thrive and organizational outcomes are met

Drive effective recruitment, onboarding, professional development, performance management and retention of MidWest Sales team members

Translate regional strategy into individual actionable goals for performance and growth helping to implement organization-wide revenue goal setting and performance management

Ensure team members are having the best possible GumGum experience by inspiring team members and delivering meaningful feedback and coaching to the teams, evidenced by regular feedback requests, 1:1’s, quarterly reviews and recognition

Translate Client Insight to internal Product Team - Provide feedback to the company on how to best service clients’ needs

Internal Collaboration - Work with Account Manager and other internal teams to ensure sold proposals are successfully implemented and aligned with client expectations.

Strategic Sales - Support of CGO in developing, managing and executing strategic sales opportunities

Minimum Qualifications

Bachelor's Degree in Media or Marketing/Advertising field

Ideally 10+ years of selling experience in digital advertising sales (has to be sales in our specific industry whether publisher or tech sales)

Experience managing a large book of business (5M+)

Must have strong selling experience and track record of hitting or exceeding sales targets demonstrated with a list of brand and agency contacts in addition to other assignments in the region

Programmatic experience a plus

Proficient in SalesForce (is comfortable logging meetings, calls, pulling reports, etc.)

PowerPoint, Excel and Word skills a must

Must possess superb written and verbal communication skills

Uses Seller Crowd and checks the trades for updates on accounts

Strong and strategic relationship building with clients

Attention to detail and organization in daily tasks

Quick at problem solving internally and externally while managing stakeholders through the process

Fundamental understanding of business drivers (P/L, Operating Statement, COGS, Revenue, etc.)

Applies analytical skills to interpret data and uses independent judgment and discretion in developing solutions to a variety of work problems

Looking for someone who is hungry and motivated and passionate about our product 

Outgoing and can build and maintain/grow client relationships at all levels (entertaining is required)

Proactive not reactive in approach

Sense of urgency in everything they do

Flexible and have the ability to adjust quickly to changing demands or strategies

Is open and adapts to change and innovation 

Creative and think outside the box and be strategic 

Continue to grow both GumGum and industry knowledge 

Must be a highly motivated team player

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