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VP, Strategy

Cleveland, OH, USA | Geometry Global

  • Industry:
  • Position Type:
  • Functions:
    General Management
  • Experience:
    5-7 years
    7-10 years
Job Description:
62 people have viewed this job

We are looking for a brilliant misfit, a unicorn with brains; one who relishes in being a brave strategic stalwart in helping generate award-winning, thought-provoking, behavior-changing, envy-generating, parental-pride-inducing work that works; one who can deftly divine insights which spark ideas which, in turn, lead to experiences – amazing, effective, action-oriented, business-boosting experiences. The right candidate is versant in multiple aspects of strategic planning, a tireless champion of insights and provocations, who prefers not to be pigeonholed as one particular type of planner or thinker but would rather run head first at problems to solve using whatever tools necessary to solve them.

This is a full-time opportunity to join the world’s largest and most effective commercial marketing agency on high-profile accounts in the network. While we are leaders in commerce and experiential marketing, the expectations of the right person include helping us to transcend retail by creating engaging connected experiences which turn intent into action.

We are looking for the right person who has a penchant for behavioral economics, psychology, sociology, data, retail, and unearthing unique consumer and shopper knowledge; one who has a passion for being a collaborator, culture vulture, trend spotter, creative muse, problem solver, story teller, and good human being.

What You'll Do

Support and guide strategic direction for key client projects and platforms, overseeing and providing focus for multi-functional teams by effectively defining business problems they can collectively solve

Work closely with brand, sales, customer and insights teams in manifesting commercial ideas that deliver breakthrough results

Work to align retailer segments with brand segments – providing rich dimension into humans’ hearts, minds, and behaviors

Ensure creative delivers against requirements of brand and customer communications

Represent the voice of the shopper to the traditional agency to articulate commerce communication priorities

Write inspirational and well-crafted creative briefs and present strategic story and support materials

Our Ideal Candidate

Understanding of human behavior and how it impacts purchase decision making

Ability to communicate clearly, thoroughly and succinctly both verbally and in written form to build relationships internally and with the client teams

Ability to analyze results, interpret data, draw sound conclusions, and develop insightful and actionable recommendations – with a comfort level using data as a tool for creative inspiration

Skilled in developing and delivering presentations tailored to specific audiences – preference will be given to those who prefer Keynote to PowerPoint

Interpersonal skills to selflessly inspire and elevate the work of those around them, and to work with different disciplines, resources, and personalities seamlessly

Curious, active, unconventional thinking with deft ability to apply cultural context to the work we deliver

Experience, command, and interest in how brands connect with people in today’s world

A respectful but provocative attitude, always questioning and pushing thinking, but knows when and how to land the plane

Must Haves

BA or equivalent, MS in marketing a plus

5-8 years of experience in at least one aspect of strategic planning or related field

Applied experience with database tools and systems such as Simmons, MRI, Kantar, or equivalent

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