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Strategy: Getting Back to the Basics

March 6, 2019

Strategy: Getting Back to the Basics

We use and hear the words "strategy" and "strategic" in our business lives every day. The words are often overused and misused. What does strategy really mean? In this session, Emory University’s John Kim will provide a "back to basics" cheat-sheet approach to the most important concepts on business unit and corporate strategy. Strategy is more important than ever, but let's all agree on what it means.

This webinar will answer the following questions:

  • What is strategy?
  • What's the difference between operational efficiency vs. strategy?
  • What's the difference between business unit and corporate strategy?
  • Why does strategy require leadership?
  • How can you link strategy and execution?

Strategy: Getting Back to the Basics>
49 W38th Street, Floor 12A New York NY 10016

About Presenter:

With more than 20 years of work experience in management consulting, strategic planning, and B2B marketing, John Kim is experienced working with executives to implement sustainable change. He has leveraged his strategy expertise at Deloitte Consulting and Fortune 500 companies to tackle complex and ambiguous problems—turning data into insights, drawing out consensus, and driving change through pragmatic plans. Kim was recently chosen as a Poet's and Quants Top 50 Business School Professor in 2018. His blog www.ConsultantsMind.com is the top search result for consulting blogs. 

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