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Weak Signals: Anticipating an Inflection Point Before It’s Too Late

About the class

Despite their best intentions, executives in incumbent firms are often caught by surprise by an unexpected shift in their environment. In this webinar, Rita McGrath, a globally recognized expert on strategy, innovation, and growth and a long-time faculty member of Columbia Business School Executive Education, will discuss insights from her forthcoming book, Seeing Around Corners: How to Spot Inflection Points in Business Before they Happen. She will review a framework for creating an early warnings system that can be immediately put into place. 

During this 30-minute webinar, you will learn:

• Why thinking in terms of your industry can be a trap and how to think in terms of arenas instead
• The difference between lagging, current, and leading indicators
• How to run an early warnings workshop with your team

About the Presenter

Rita Gunther McGrath, is regarded as one of the world’s top experts on strategy and innovation with particular emphasis on developing sound strategy in uncertain and volatile environments. Her ideas are widely used by leading organizations throughout the world, who describe her thinking as sometimes provocative, but unfailingly stimulating. She fosters a fresh approach to strategy amongst those with whom she works. Thinkers50 presented Rita with the #1 award for Strategy, the Distinguished Achievement Award, in 2013. Rita is in their top ten global list of management thinkers overall. She has also been inducted into the Strategic Management Society “Fellows” in recognition of her impact on the field.

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