Senior Manager - Market Research

Canonsburg, PA, USA | Global Specialty Pharmaceuticals Company
Measure brand/ad awareness and usage patterns of Epipen and competitive brands. Quantify and profile Epipen patient segments to gain a deeper understanding of customer needs, attitudes, behaviors and motivations that drive marketplace demand.
Measure effectiveness of various marketing activities, calculate ROI by marketing channel to help inform an optimized...

Job Summary

  • Functions:
  • Industries:
    Pharmaceutical / Biotech
  • Position Type:


  • Experience:

    5-7 years